Faces of the Fleet
Gen Z can spot a generic, high-octane military ad from a mile away. They want real stories from real people. “Faces of the Fleet” was the answer to that critical observation.
A documentary series that shifted the focus from the hardward to the humans. The diverse, persona, and unexpected journeys of Sailors told in their own words. Intimate looks at their families, second chances, and what life in the Navy is REALLY like.
While my contributions to the broader seres were mostly in social and web assets, my proudest role was Art Directing three episodes of the series. Getting to know each Sailor on a personal level and helping to tell their unique story was an experience I’ll never forget.