FedEx office social
Printing usually conjures up images of spreadsheets and flyers: boring, utility-based tasks. My challenge was to shatter that perception and showcase the “power of print” to a generation obsessed with hyper-customization.
Our goal, to prove that if you can imagine it, you can print it. We moved beyond standard brochures and visualized unexpected imaginative use case. Turning an Instagram “Top 9” into physical wall art, designing a custom card game, crafting a Pantone-themed vision board, and even Halloween costumes.
We took the mundane and made it magnetic. Showing that FedEx Office isn’t just the place for copies; it’s a playground for creators to bring their digital ideas into the real world.
Friendsgiving
Friendsgiving has evolved into a cult classic event. So, we wanted to show how print could elevate the potluck. We created a fully custom table setting complete with centerpieces, name cards, and (pinky up) menus. Creating a curated event out of a casual dinner with just a few creative prints.
Halloween Costumes
Why settle for a “one size fits all” costume off the shelf? We used print to create unique looks you may never find in stores. A wearable Mona Lisa. A Taco Tuesday taco surprise. And, a race car and racer. Showcasing that the best costumes are the ones you design and print yourself.
Squad Goals
Why settle for a mass-produced party game when you can build one about your own squad? We created “Squad Goals”, a custom printable card game designed to put your friends on the spot with hyper-personal trivia. Sometimes the best game nights are designed by you. (Sorry Cards Against Humanity…)
Top Nine
Your “Top Nine” should just live on your feed; they’re works of art. We took the annual digital tradition offline. Printing the images on high-quality canvas and turning them into a grid on a physical wall. A reminder that your best moments deserve to be the centerpiece of an IRL room, and not in your phone.