Mcdonald’s Social
McDonald’s tasked itself with a hefty goal, to localize their message as best as possible. My teammates and I worked a few quarters to create paid and organic social content that would be pushed out to local pages. We blended McDonald’s joyful sense of humor with various holidays and seasons to make their message resonant all year round.
National Fry Day
Step back burgers, it’s the French Fries’ time to shine! Happy #NationalFrenchFriesDay
National Ice Cream Day
Swirling and stacking and swirling and stacking. Must… get… icecream… #NationalIceCreamDay
Back to school
Are you ready for the little ones to go #BackToSchool?
Happiness happens day
Today is a day for smiles! Be sure to spread yours.
Labor Day
National Cheeseburger Day
Today is like New Year’s and birthdays all rolled into one. Happy #NationalCheeseburgerDay!
First Day of Fall
Sometimes the best things have already been perfected. #FirstDayOfFall #TooEarlyPumpkinSpice
International Coffee Day
Coffee, café, kawa, or kahawa... No matter how you say coffee, we can all call it ‘delicious.' Happy #InternationalCoffeeDay